Media

Why Google Premier Partner Gets You More

Great creative sparks interest. Digital expertise and strategic media help the right people see it. Together, they drive results. That’s why we’re proud to once again earn Google Premier Partner status—placing ZLR Ignition among the top 3% of agencies nationwide.

Awarded annually, Premier Partner status recognizes organizations that consistently meet Google’s highest performance standards: deep expertise in Google Ads, strong client partnerships and a demonstrated ability to drive measurable growth.

Jess Kennedy, Director of Media of ZLR Ignition

“At ZLR Ignition, we’re constantly testing, shifting and optimizing campaigns to stay ahead of change and drive results for our clients. It’s about using every available tool to push performance further.”

—Jess Kennedy, Director of Media, ZLR Ignition

Benefits of Choosing a Google Premier Partner

Google Premier Partner status isn’t just an agency achievement—it’s a competitive advantage for our clients. It provides access to tools, insights and support that help build smarter strategies and drive stronger campaign performance.

First for Innovation

Google’s advertising platform is always evolving. As a Google Premier Partner, ZLR Ignition receives early access to select beta programs and new capabilities, so we can put the latest products and solutions to work for our clients before they become widely available.

Google-Certified Expertise

Our paid media team maintains certifications across multiple Google Ads disciplines and completes ongoing training to stay current on the latest updates, features and best practices. This commitment ensures our strategies continue to reflect how audiences search, engage and convert.

Maximized Performance and ROI

Google Premier Partner status provides access to exclusive insights, research and platform resources. Through ongoing optimization, A/B testing, audience refinement and performance analysis, we help clients maximize return from every dollar invested.

Dedicated Support

ZLR Ignition works directly with Google’s support team, giving us faster issue resolution and strategic guidance when needed. This helps keep campaigns running efficiently and allows us to adapt quickly to platform changes.

“Paid media management isn’t something you can set and forget. It requires ongoing attention and real-time decision-making,” said Kennedy. "That’s the value of working with a Google Premier Partner—we stay in the work every day, so our clients can stay focused on theirs.”

Part of a Bigger Picture

Digital media expertise matters most when it's connected to a broader brand strategy. At ZLR Ignition, paid media works closely with brand, strategy and creative teams to ensure campaigns are both targeted and highly engaging.

About Google Partners

The Google Partners program is designed for advertising agencies and third parties that manage Google Ads accounts on behalf of other brands or businesses. Its mission is to empower companies by providing innovative tools, resources and support to help their clients succeed and grow online.